The Process

Every project is different, but my approach is consistent. I use a clear, structured process that keeps momentum, sets expectations, and leaves room for creative problem-solving. It’s flexible enough to adapt to your needs, yet defined enough that you’ll always know the next step. Most projects start at around 6 months, with timelines extending based on the scope, your goals, and decision-making speed.

Discovery & Alignment

We start with a clear-eyed look at where your brand is today — your sales structure, operations, market presence, and team workflows. Together, we define your goals, identify challenges, and agree on what success looks like. This phase builds the foundation for every decision that follows.

Strategy & Planning

With the groundwork in place, I create a tailored plan that covers exactly how we’ll reach your goals. This might include U.S. market entry strategy, client growth plans, operational refinement, or cultural programming. The plan is built to fit your brand’s pace, resources, and priorities, so it’s both actionable and realistic.

Execution & Support

We bring the strategy to life in a structured, coordinated way — implementing systems, executing outreach, launching programs, and refining operations. I remain closely involved throughout, making adjustments as needed and ensuring we stay on track toward your goals.